*Editor’s Note 10/15/15: I’m sad to report that Purple Ginger has permanently closed.
In NYC, people love to wait in lines. Brunch lines often last over an hour and I’m not down with that. I like to have places that I can get into on a moment’s notice.
I’ve been going to Purple Ginger since it opened but it’s perpetually empty. This has nothing to do with the food, it’s top notch. It has everything to do with their location on 6th and B which clearly doesn’t get enough foot traffic for a restaurant like this to survive. Even on a Saturday at 12:30 in the East Village during peak brunching hours, it was pretty much empty. What I’m saying is, go. Because with food so consistently delicious and generously portioned, I don’t want them to fold.